Campaigns

Your dollars at work.

Since 2022, New Southern Majority has participated in elections across the Deep South to uplift candidates who share your values of justice and equity for all people. Investments from our supporters make NSM’s work possible — from mailers and billboards to video ads and much more.

Here is how we have worked to spark change in the Deep South through past campaigns:

2026

Afreda Denson-Butler, School Board, Duval County (Florida)

Digital ad, pro-Alfreda Denson-Bulter for school board of Duval County, Florida, “Election Day is August 18,” 2026.

Angie Gallo, School Board, Orange County (Florida)

Video ad, pro-Angie Gallo for school board of Orange County, Florida, “Florida families deserve the best,” 2026.

2025

Larry Jointer, Mayor, Brookhaven (Alabama)

Billboard for mayoral candidate Larry Joiner.

Billboard, pro-Larry Jointer for mayor of Brookhaven, Alabama, “Larry Jointer For Mayor,” 2025.

Ciara Smith, Mayor, Anniston (Alabama)

Billboard for mayoral candidate Ciara Smith.

Billboard, pro-Ciara Smith for mayor of Anniston, Alabama, “Ciara Smith For Mayor,” 2025.

Marshall Simien, Mayor, Lake Charles (Alabama)

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Mailer, anti-Nic Hunter and pro-Marshall Simien Jr. for mayor of Lake Charles, Alabama, “Are You Better Off?” 2025.

2024

Jim Kitchens, Mississippi State Supreme Court

Video ad, pro-Jim Kitchens for Mississippi State Supreme Court, “Pam, Mississippi Resident,” 2024

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Mailer, anti-Jenifer Branning and pro-Jim Kitchens for Mississippi State Supreme Court, “Extremist Ideology,” 2024.

Andrew Cole, School Board, Cobb County (Georgia)

Digital ad, pro-Andrew Cole for school board in Cobb County, Georgia, “Transparency. Honesty. Andrew Cole,” 2024.

Postcard with writing and portrait of a person over a vibrant background.

Shomari Figures, U.S. House of Representatives (Alabama)

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Mailer, pro-Shomari Figures for U.S. House of Representatives (AL), “It’s a new day in Alabama,” 2024.

Shomari Figures, U.S. House of Representatives (Alabama)

Mailer, pro-Shomari Figures for U.S. House of Representatives (AL), “It’s a new day in Alabama,” 2024.

2023

Tate Reeves (Mississippi)

Billboard over urban setting.

Billboard, anti-Tate Reeves for Mississippi governor, “TANF Tate,” 2023. (Source: Mississippi Today)

Video ad, anti-Tate Reeves for Mississippi governor, “What is Tate Reeves hiding?” 2023

Devon Dabney, City Council, Johns Creek (Georgia)

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Mailer, pro-Devon Dabney for City Council in Johns Creek, Georgia, “Devon Dabney will be a leader who listens,” 2023.

Scott Colom, District Attorney, Mississippi

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Mailer, pro-Scott Colom for Mississippi district attorney, “Let’s keep Scott Colom our district attorney,” 2023.

2022

Cobb County (Georgia)

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Mailer, “Your 2022 Cobb County Voter Guide,” 2022.

Doug Evans, Mississippi Circuit Court

Responsive Flip Cards

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Mailer, anti-Doug Evans for Mississippi Circuit Court, “Unfit To Be a Judge,” 2022.